Kantar BrandZ report: TCS Becomes India’s Most Valuable Brand in 2022 – As per the Kantar BrandZ report on India’s most valuable brands, Tata Consultancy Services (TCS) has become India’s most valuable brand in 2022, and has replaced HDFC Bank. Tata Consultancy Services (TCS) has gained the top position due to rising global demand for automation and digital transformation.
- Kantar used the methodology to get the brand valuation is the financial value of the brand (market capitalisation of a listed company or valuation of a brand) multiplied by the market research value generated by Kantar.
- Airtel is at 4th place and Jio at number 10.
- India’s most-valuable brands in 2022 include Vi (15), formed from a merger between Vodafone and Idea.
- Byju’s (19) has become India’s most-valuable education brand, and Adani Gas is ranked 21.
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