HomeNewsNationalConsumer Affairs Department launches Jagriti, its new mascot

Consumer Affairs Department launches Jagriti, its new mascot

The Department of Consumer Affairs launched “Jagriti”, a mascot for empowering consumers and generating awareness of their rights. Jagriti will help in spreading awareness about consumer rights and addressing solutions to the problems faced by the consumers. Jagriti mascot will be displayed along with the tagline “Jago Grahak Jago” in all its media campaigns.

  • The “Jagriti” mascot will generate consumer awareness about various themes of the Department including provisions of the Consumer Protection Act 2019, Hallmarking, National Consumer Helpline toll-free number 1915, provisions of weights and measures Act, decisions of the Central Consumer Protection Authority and testimonials by consumers on grievance redressal.

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